Design is about an open and inspired way of working. It's about solving problems, and that's applicable to anyone, whether you're a CEO, graphic designer, middle school teacher, or MBA student. Abstracted from it's traditional graphic or industrial roots, design is now being applied to a wide variety of new spaces and pushing the bar of what many industries can achieve. Education, healthcare, finance, transportation, food... disruption is abundant.
Many entrepreneurs and companies start their process with big ideas, but our class this week focuses on stepping back to understanding human needs and questioning not just how we'll deliver on those needs, but why we're making what we're making. You'll learn how thinking and working like a designer - understanding users, group ideation, rapid prototyping, and emotional storytelling can help everyone do their jobs better, and have more fun doing it.